#WE ARE TOGETHER – empathy, strength and companionship among women is fundamental

Sorority. Different little word, which doesn’t even exist in the dictionary yet, but which you must have read or heard around. We explain: sorority is the union between women. It’s the idea of ​​treating women with camaraderie rather than rivalry.

If as you read this you got a strange feeling, it’s not your fault. From a young age we are taught that other girls are our rivals, not our sisters. That we should compete for attention, that we should be prettier and better at everything. If possible, sweets.
It’s hard to leave these ideas behind, but we’re here to invite you to try. How about looking at another woman and, instead of seeing a threat, understand that she’s just like you?

Are we going to turn this game around and show the world that together we are stronger and we can do anything we want? Around here, all the women’s brands of Editora Abril – CLAUDIA, ELLE, Cosmopolitan, Boa Forma, Estilo, Casa , Capricho, Bebê.com.br and MdeMulher – came together to deliver this message: WE ARE TOGETHER🇧🇷