What These 21 Famous Brands Would Look Like If They Were Written Like We Speak

When McDonald’s changed the facade of some fast-food outlets to “Méqui”, we could only think of one thing: what a genius marketing strategy! The change in spelling was intended to make the relationship between the restaurant chain and its customers even closer. And, apparently, the proposal worked quite well.

Have you ever stopped to wonder if this fad catches on? “Kuat” would become “Quaiti”, “Gucci” would become “Gutchí” and “Subway” would be renamed “Sãbuei”. The visual communication of these brands would need to change a lot to make these changes, but Brazilians would probably love the idea.

Today the awesome.club played with this possibility and transformed the logo of 20 famous brands, putting their names as we pronounce them. Check out!

1. Guarana would taste even more Brazilian

2. Do you also pronounce it this way?

3. It would be better to enlarge the packaging, so the name is not too tight

4. Why put an apostrophe when we can get straight to the point?

5. A market that is from another planet

6. Maybe the name didn’t look so technological

7. It seems that soda is even tastier when we add the accent, isn’t it?

8. Oops, call the cook! The hamburger has shrunk in size

9. The best thing is that if you search for “Gugou”, the site itself will suggest the correction

10. Added value to the bag. Or are you going to say no?

11. The Brazilian version of the logo is much more fun

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12. The brand will need to increase the size of the chocolate to fit such a big name

13. Hmn… how delicious! It even worked up an appetite

14. The “wave potato” made waves with this new name

15. Would customers like this change?

16. No “cheek” around here

17. So that no one has doubts about how to pronounce the brand name

18. We bet kids would love this name!

19. A perfect logo to play with

20. Maybe store signs are too big…

21. Can we already consider this variant of the app’s name an intangible heritage of Brazil?

Do you pronounce the above brand names like our team? Do you remember another company that could have made our list? tell the awesome.club in the comments.

Note: This article was updated in December 2021 to correct source material and/or factual inaccuracies.