Mercadona's gluten-free and vegan bun that everyone can consume

The white branda was very popular during the 90s in Spain. When the supermarkets and hypermarkets with a presence in our country realized that consumers were more interested in the product than the brand behind it and that above all they sought to compete on price from the large food distribution chains, agreements were reached. with manufacturers of all kinds so that products could be sold under the supermarket's generic name and their price could be considerably reduced.

The ice creams that will leave Mercadona's refrigerators empty

The impact of this type of campaign was such that many of these brands launched campaigns calling for a responsible consumption. We all remember in television advertising from the 90s that “our brand does not manufacture for other brands”. A classic that tried to highlight a specific brand.

The truth is that during the first years of 2000, the economic improvement made many consumers put aside these white brands, but only a decade later, with the new crisis that took place after the collapse of brick, the habit of consuming these types of brands. In supermarkets like Mercadona, the vast majority of their products are their own brand: Deliplus or Hacendado have therefore entered through the front door of our pantries, leaving almost no room for other products.

The ice creams that will leave Mercadona's refrigerators empty

Farmer It is a brand widely known in all homes in Spain. Succeed your price, but also the enormous variety that distinguishes it from the rest of the white brands of other supermarkets. Another factor that brings the brand closer to all types of families is its adaptation to the needs of each person. Vegan, gluten-free or lactose-free products are increasingly offered, although at a higher price than usual. This is the case of the bun from “El Horno de Mercadona”: gluten-free, egg-free, lactose-free and vegan. This sweet with chocolate chips contains two buns of 60 gr each at a price of 2 euros. Although the price seems a little high for customers, the product is offered for everyone who wants to eat sweets without health concerns.

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