Instagram tests new tool exclusively in Brazil

For the first time, Instagram will test its new tool in Brazil: Scenes, which is a resource that makes it possible to create short videos with music within Stories.

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The idea to create the new tool came from the great success that the Music feature on Instagram had. More than half of users saw the Music sticker in the last month in countries where the feature is available. In addition, another initiative was the fact that Stories is a place of expression for more than 500 million people daily.

How it works

To get started, just access the stories camera and select the Instagram “Scenes” option. Then you can choose music, speed and, whether or not you want to use a timer. With the content ready, just share it in Stories, either on the “Best Friends” list or in general. During the trial period, there will be some “Scenes” in the “Explore” tab as well.

Scene Tools

• Music: You can choose a song from Instagram’s music library to include in your Scene;
• Speed: Allows you to speed up or slow down the video. It is ideal for making videos in slow motion or for speeding them up;
• Timer and countdown: with this tool you can record hands-free or use the timer to synchronize your recording with the music;
• Phantom: this tool makes it possible to synchronize different tracks, sort the recordings to make personalized changes and record multiple people.

“We’re excited to test out Scenes, a new Stories format that will give our community yet another way to create fun, short videos with music. Instagram Stories has always been a space for expression and we believe this new format holds great creative potential for people,” says Robby Stein, Product Director at Instagram.

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