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Discover the benefits of low poo for your hair and learn the technique

Have you ever heard of low poo? The technique invented in England consists of stopping or reducing the use of certain types of shampoos, helping to restore shine and natural nutrients to the hair. In this article, low poo specialist Talita Freitas gives the main tips to adhere to the technique. Check out!

What is low poo and how did the technique come about?

According to Talita Freitas, the “technique consists of washing the hair with shampoos that promote a lighter cleaning action than those we usually use. Unlike traditional products, which contain substances such as sulfate and parabens, drying and removing the oil from the hair, the low poo shampoo cleans without drying and removing the hair’s natural protection”.

The technique emerged in England when hairdresser Lorraine Massey, a specialist in curly and frizzy hair, noticed that her hair and those of her clients were always dry and frizzy, despite all the treatment they were doing.

Curious, Lorrayne decided to investigate further and made a surprising discovery. She realized that shampoos contained a substance responsible for making hair dry. That substance is sulfate, found even in dishwashing detergents. In addition to removing oil, it removes water, lipids and nutrients from the hair.

As a result, the body of those who have oily hair understands that the scalp is not producing enough oil. This causes an increase in sebum production, making the locks even more oily.

On the other hand, those who have curly or curly hair suffer the opposite effect. The curvature of the wire makes it difficult for the oil produced in the scalp to reach the length and ends, resulting in dry and frizzy hair. Thus, shampoos with sulfate only make the problem worse, precisely because they remove all the natural oil.

Thus, Lorrayne concluded that sulfate is responsible for leaving hair dry and lifeless. Then she shared in her book (Curly Girl Method) new low poo techniques. They can be applied to all types of hair, however it was a professional gift for curly locks.

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The 5 biggest benefits of low poo

In addition to fighting the dryness of the wires, returning the shine and softness, the use of low poo brings several benefits to the hair. Talita Freitas explained the main ones:

  • It can be done on any type of hair: although it was initially created to cater to curly and frizzy hair, the technique is beneficial for all strands, including chemically treated hair, which also needs special care.
  • Decreases frizz: a gentler cleaning has a positive impact when detangling the locks, preventing hair breakage and frizz, as the hair remains hydrated and the cuticle is aligned.
  • Gradual Fading: Color fading is something that coloring fans are already waiting for. However, unlike shampoo with sulfate, it is notorious how low poo preserves the hair’s pigments, allowing for a smoother fading.
  • Prolonged hydration: with the right wash, the oiliness and hydration of the wires lasts longer, leaving the hair softer, silky and shiny.
  • Combating hair hydrophobia: hair hydrophobia occurs when you apply a cream and feel that it does not penetrate the strands, being expelled by the hair. This is a pathology that occurs due to the accumulation of waste on the scalp, where water is rejected. These residues can be caused by petroleum derivatives, forming a film that prevents the absorption of treatments. Low poo helps to avoid this condition.
  • Despite all the benefits presented, it is worth noting that the technique requires an adaptation time in which the hair can become dry and without definition. Therefore, it is essential to be patient, “the adaptation period is relative, but, in general, it takes a few weeks for the hair to understand that it will no longer receive the substances that made up the wires”, explains the specialist.

    Main differences between Low poo X No poo X Co-wash

    In addition to low poo, eco-wash poo washing techniques are being successful, especially among curly and curly hair types. But is there a difference between them?

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    According to Talita, the techniques are quite different, “in low poo we use mild cleaning agents to clean the threads. In the poo, the washing is done with cleaning agents that do not contain sulfate. Finally, in co-wash, cleaning is done only with conditioner.

    In literal translation, low poo means little shampoo, that is, the technique preaches the reduction of the use of cleaning agents that contain sulfate. The no poo means without shampoo, and in this technique the ideal would be to wash the hair only with water or with products without sulfate. Finally, in the co-wash, you wash your hair only with conditioners without silicone and petrolatum in the composition.

    3 simple steps to do the low poo technique

    Starting a care and washing routine using low poo is simpler than it sounds. After all, the technique basically consists of replacing products with sulfate, petrolatum and others, with released items. Talita explains a simple step by step. Take a look:

    1. Invest in Low Poo products

    To bet on the technique, the first step is to buy low poo products, the famous ones released. You can find them at drugstores, at beauty and hair stores, and online.

    2. Do a deep clean

    According to Talita, the second step is to “cleanse one last time with a deep cleansing shampoo. This one can contain heavy sulfates in its composition, because it is the moment to remove any and all residues of silicones and petrolatums that you have in your hair fiber.

    3. Conditioner released for low poo

    Next, Talita recommends “continue washing with a conditioner released for the low poo technique. If you have curly or frizzy hair, make a ribbon to define the curls. It is important to remember that the other products, such as combing cream, treatment mask and ends repairer also need to be released for the technique”.

    In addition, the specialist recommends not using products with silicones, petrolatum, paraffins and other substances harmful to the thread. That’s because the only shampoo that can eliminate these components are those that contain sulfate, and the purpose of low poo is precisely to stop the use of this agent.

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    5 expert-recommended low poo products

    To have healthier and shinier hair, it is worth abandoning the old products and investing in the low poo technique. See which are the best shampoos, conditioners and masks:

    • Arvensis Natural Curls Shampoo: Natural Curls Shampoo does not contain sulfate or salt in its composition, offering a gentle cleaning for all types of curly hair. With natural ingredients such as coconut oil, plant collagen and Vitamin E, it helps repair damaged hair, reduces frizz, increases elasticity and provides extra softness and shine.
    • Co-Wash Crespo Power Apse: enriched with grape seed oil, murumuru butter and cocoa butter, this product, specially developed for curly hair, is not tested on animals and does not contain sulfates, parabens, silicone, salt in its formula. or mineral oil.
    • Acquaplex Acquaflora Mask: without parabens and mineral oils, Acquaplex by Acquaflora hydrates, recovers and protects chemically treated hair, reducing frizz and hair volume.
    • SOS Cachos Apse Curl Activator: Free of sulfates, parabens, mineral oil, salt and silicones, this product, 100% vegan, is composed of coconut oil, shea butter and SuperWave technology that promises to nourish, define and give shine to hair. wavy, curly and curly.
    • Redensifica and Encorpa Line – Amend: this Amend line is perfect for those who have thin and thin hair and want to add more volume and balance to the locks. Redensifica and Encorpa comes with shampoo, conditioner, hydration mask, mousse and serum, all released for low poo.

    Anyway, low poo is an increasingly popular hair washing technique. Among its greatest benefits are healthier and hydrated hair, defined and shiny curls and reduced frizz. Enjoy and check out the article about shampoo for curly hair. Surely, you will find the darling of your curls.


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