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Instagram has conquered the generation that likes to record life’s moments through images. Being one of the most accessed apps in the world, it is natural that some trends have emerged within the platform and one of them is: organized feed.
Having a nice and harmonious feed was popular with most users, after all, to be successful on the social network, it is necessary to go beyond just posting photos, but post them in an aesthetic and coherent way.
If you’re not yet a fan of the organized feed fashion, we’ve put together some tips to get you started and conquer the feed of your dreams:
1. You can start with the basics: row of 3 photos that talk to each other
This is a great start for anyone looking to start getting their feed on track. Beyoncé, Lady Gaga and Rihanna are adept at this technique. The strategy allows you more freedom when posting, as you will focus on a line of 3 photos at a time, and not necessarily the entire feed.
2. Organize by color palette
Choose a base color and another two or three secondary colors, the idea is to make the base color the highlight of all the photos. In this way, the sequence is not the priority, but the filter used to highlight these colors and the way each photo fits into a whole. You can work based on trends or seasons, for example.
3. Use the same filter on all photos
Choose your editing app well and test it out before defining the one that suits your needs. Bloggers’ favorites are VSCO Cam and Lightroom, and you can find several tutorials on how to use them, buy filters, etc.
So, once you’ve chosen the color palette, you’ll find the filter that makes your photos stand out the most and keep the exact same edit for all the ones you post.
According to a study by Yahoo Labs and Georgia Tech, the filters that generate the most likes are: Mayfair, Rise, Valencia, Hefe, and Nashville; and the filters that most decrease engagement are: Amaro, Hudson and Walden. # stayadica
4. Download apps that simulate feed organization
Who never posted a photo and saw that it didn’t match the rest of the photos? These apps help you to no longer have this problem!
In UNUM, for example, you can upload photos you intend to post and move them around until you find the most balanced placement. In this app you can also schedule posts with captions without having to worry, among other features.
Another option is Feed Master (iOS/Android). Simpler and lighter, it allows you to organize your photos and add notes.
5. Have complementary photos in your camera roll
The feed needs to breathe. Posting just selfies, just looks of the day or just the picture of the plate can overload your profile. So, when you have the opportunity, shoot different things – a landscape, a flower, a charming corner of somewhere you’ve been recently – and merge the photos, so your feed is more dynamic!
6. Define your style
This tip is very important. Define the things that you like and that you will definitely post on your profile. Between selfies, pets, travel, looks, you will end up creating your identity and contributing to a beautiful feed.
These tips can be combined or used individually, even the most basic ones will already give a sense of continuity to your profile, start with the basics and adapt as it becomes easier for you to determine the harmony of your photos.
10 profiles to inspire you on this mission
Now that we have the techniques in theory, let’s check them out in practice. Here are 10 profiles that will help you visualize all of the previous tips:
1. Doris Baumer
The blogger uses the same filter and the tones were chosen according to the season, in this case winter. The base color is white and the secondary color is red and warm tones. Beautiful, don’t you think?
2. Lady Gaga
The singer uses the classic technique of posting a line of 3 photos that talk to each other, and doesn’t necessarily use the same filter. In general, photos are treated naturally, with good lighting.
3. Maria Venture
The actress and youtuber is known for keeping a very basic feed, dark and vibrant colors are her favorites to keep an amazing feed. Do you identify yourself?
4. Rayza Nicácio
In the youtuber’s profile there are several organization techniques present: combination of 3 photos, same filter and color palette. However, Rayza always bets on a minimalist feed, and the cool thing is that she doesn’t deprive herself of posting special moments because of a specific sequence, she organizes the photos according to the occasion.
5. Tata Estaniecki
Always mixing lifestyle photos with fashion, special moments and motivational phrases, youtuber Tatá Estaniecki is known for always keeping a high-spirited feed.
6. Alex Michael
The gringa is a youtuber, writer, creative director and the list goes on! She is known for always keeping a full color feed no matter the season. It’s hard to find a pattern in the organization of your profile, but it works very well, don’t you think?
7. Joelle Anello
Always using pastel tones, digital influencer Joëlle makes it clear that she is passionate about pink. She maintains a delicate and lively feed.
8. Hully
If your vibe is to compose photos and then edit them with patience, you will identify with Hully. The German who posts daily about travel inspiration makes photo compositions like no one else! It’s labor intensive, but the end result is almost a work of art.
9. Melina Souza
With photos of everyday life, Melina manages to put together a breathtaking profile. After seeing this feed, how about using a cup of coffee, a book, or a workplace log as your next Instagram photo?
10. Micheli Fernandes
With a lot of style and travel tips, the content creator always bets on the same filter and, despite the color table varies a lot, it looks beautiful!
Now you have all the tools you need to rock Instagram, stay tuned, that uncompromising outing with friends or a glass of wine at home can yield several photos for your feed. Just download the apps and get to work!
