The favorite fitness brand of celebrities that was featured in Paris –

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Who says gym clothes aren’t glamorous? The Australian fitness brand PE Nation has just proved that tops and leggings really do have their touch of fashion. Created less than a year ago, lable was the first in the segment to gain prominence at Paris Fashion Week, which takes place in the French capital until next Wednesday (5).

The pieces – worn by influencers such as Kylie Jenner, Bella Hadid and Kayla Itsines – were exhibited at the Australian Designers Abroad showroom, in Paris, which brings together productions by a select group of Australian designers, including Pip Edwards and Claire Tregoning, brand creators.

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Such success is no coincidence: far beyond being a fitness clothing brand, PE Nation’s proposal is to create models that can be used at all times of the day. “Like many women, I don’t have the time, so I like to wear clothes that will fit all day, from meetings to training. Why can’t we have fashionable and functional clothes at the same time?”, asks Pip Edwards, in an interview with Daily Mail Australia.

And it’s not just in the city of lights that lable has been successful. After being used by so many celebrities, PE Nation has been gaining notoriety on the internet. To get an idea, when Kylie posted a photo wearing an orange top, gray sweatpants and a jacket tied around her waist, all from the brand, the items sold out in the online store quickly, according to the British daily mail.

Did you feel like meeting the models? We selected some of them: