Apple released a red iPhone for a wonderful reason

What a wonderful new! This Tuesday, the 21st, the all-powerful Apple announced the launch of new “babies” for the cell phone family: the red iPhone 7 and iPhone 7 Plus. Created in partnership with (RED), the cell phones are made of aluminum and will be sold from the 24th all over the world.

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The best part? Whoever buys the product will contribute directly to the Global Fund to Combat AIDS. Partner of (RED), an NGO created by the lead singer of U2, bono voxto fight HIV/AIDS in sub-Saharan Africa, Apple reported that over a 10-year period it has raised nearly $130 million for the initiative.

“This special edition red iPhone is our biggest release alongside (RED). It’s a celebration of our partnership and I can’t wait for consumers to have the products in their hands,” said Tim Cook, president of the company.

In addition to cell phones, the company also offers other red items and with part of the profit reverted to (RED). Between them, Apple Watch, Beats headphones, silicone cases, iPod and iPad.

The iPhone 7 will cost from R$3,899 and the 7 Plus, from R$4,499. If you want to contribute directly instead of buying a cell phone, just click here.