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4 women tell how they adopted a routine with natural beauty products –

Imagine a world in which the term “beauty pattern” it is outdated and the cosmetics label brings ingredients that can be counted in your hands. Utopian? For these four women, it exists. They slow down their beauty rituals and raise the banner of products with simple, nature-friendly formulas, and give recipes DIY (do it yourself, in the acronym in English).

Be inspired by the stories of those who found themselves in slow beauty!

The one that came out of the dresser

“Beauty standards have always caused me discontent. When I started sharing this personal issue with friends and discussing feminism, I realized that virtually all of them felt low. self esteem. That’s when I stopped demanding so much,” he recalls. Luiza Noia, 27 years old, architect and urban planner.

(Andrea Demate/)

Luiza played handball since new. Sporty, yes, but not a bit vain. “I had acnewhen I was a teenager and, to hide it, I wore a lot of makeup – even to train, even if it all came off with sweat.” Can you imagine the perrengue? And it wasn’t just her face where her insecurities lived: her hair was also her arch-rivals. “If she was one day ‘late’ in hair removal , already covered me all over”, she says. She even went so far as to wear pants in the heat and shave up to her forearms.

“I felt a general dissatisfaction with the body. Anything turned into a super defect and I easily succumbed to some treatment that promised a short-term solution.” From conversations with friends, Luiza became aware that she didn’t need to fit into patterns – or hide the pimples and hair on her body. The first step was to let go of customs that she never liked and followed only out of “obligation”, like going to the manicure and do the eyebrow. When making this decision, she realized that, in her case, these precautions made no difference.

Today, Luiza practically doesn’t care about make-up. “Only in situations like a wedding, graduation party… And I wear it as an ornament: to add to my beauty, not to hide anything.” But the apex of acceptance really has to do with her relationship with hair: the architect is no longer concerned if someone looks at her legs and sees that her skin is not 100% shaved. Her only rule is to feel comfortable in her own body.

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Luiza’s DIY: beetroot lipstick

Ingredients

1/2 raw medium beet 2 col. (soup) of coconut oil

Method of preparation

Beat the ingredients in the blender and store the mixture in a glass container. The higher the beet concentration, the more vibrant the color. In addition to serving as makeup, the product has a super nourishing action on the lips.

The Engaged

“When you adopt moves like the veganism and minimalism, these thoughts end up reflecting on their relationship with beauty”, says Samanta Luz, 28 years old, blogger.

(Andrea Demate/)

Samanta grew up watching her grandmother, aunts and mother treating her hair with coconut oil before braiding it and hydrating the strands with aloe vera and avocado – but she didn’t inherit the taste for natural right away. “I wore a lot of makeup, of any kind, and I was adept at progressive brush for a long time.” She even had to inhale after the chemical process and even woke up with swollen eyelids because of a mascara to eyelashes bestseller on the market.

At the age of 21, he got tired of these adverse reactions. The first step was to change the diet. After becoming vegan, she extended her thinking to cosmetics. “When I found out that there was aluminum, lead and oil in some of them, I asked myself, ‘If I’m taking care of one part, why not the other?’.”

Thus began the transition into beauty. For Samanta, facing slow beauty was more difficult than veganismbecause preparing the products themselves required skill. “In the first deodorant , I used a lot of coconut oil and it was a disaster! Soon it all ran down my arm,” she recalls. Now that she understands alchemy, the star of her necessaire they are natural lipsticks and a multipurpose gel for the entire length of the hair, eyebrows, eyelashes…

Even having improved its skills and found brands that satisfy almost all its desires, its foundation and its sunscreen are still the traditional ones. Not really, she sucks: she looks for the best option among those available. “I’m going to reach 100% natural status, but no rush!”

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DIY by Samanta: linseed gel to define curls, eyebrows…

Ingredients

1 col. (soup) flaxseed 4 col. (soup) of water

Method of preparation

Soak the flax seeds in water overnight. Store the formed gel in the refrigerator for up to a week.

The natural know-it-all

“My vanityit cannot cost suffering – for the planet or the animals, for example. Consumption in beauty, more than natural, needs to be conscious”, says Marcela Rodrigues, 31 years old, journalist and columnist for the BF website.

(Andrea Demate/)

Since she was a little girl, Marcela was adept at the homemade treatments that her mother took from women’s magazines. No wonder, the girl from the interior of Rio de Janeiro grew up and went to explore beauty journalism. Along with the whirlwind of #received, she realized that an exaggerated beauty ritual did not match her philosophy of life in organic food and exercise (she is an instructor of yoga ).

“I did a clean and left the routine very minimalist. I went looking for brands that connected with the ideals I wanted to rescue. Five years ago, there were very few. For some time now, I have seen sensational companies emerge from attentive women.” Even linked to market news, its business is to get its hands dirty!

The journalist compares making her own cosmetics to preparing food: when we know what we are ingesting, we become more demanding. This does not mean that Marcela only uses her creations – she is also a fan of conventional cosmetics in natural, vegan and cruelty-free versions (95% of her items are part of this group; for the other 5%, the motto is not to be paranoid ). For her, consuming with conscience matters more than excessive concern. “I defend a simple beauty, but that does not mean lack of care, absence of makeupor even a basic style.”

Marcela’s DIY: whipped cream body moisturizer

Ingredients

1/2 cup. (tea) shea butter 1/2 cup. (tea) cocoa butter 1/4 cup. (tea) almond oil (or avocado) 30 drops of lavender or sweet orange essential oil (optional)

Method of preparation

Melt the butter in a water bath. Remove from the heat, add the almond oil and mix until incorporated. Leave it in the fridge for approximately 2 hours. Hit the mixer until the texture becomes a whipped cream. Add the essential oil, beat once more and store in a glass with a lid.

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The free, light and tuned

“How is my relationship with beauty? I got married with almost no makeup on (just lipstick and mascara), but if I’m inspired, I do a neat make-up”, she says. Letícia Genesini, 31 years old, writer and content producer.

(Andrea Demate/)

Leticia was never vain. But changes in her lifestyle – such as adopting a more natural menu four years ago – led her to pay more attention to the products she consumed, from lipstick to soap. Her entry into slow beauty started with artisanal bar shampoos. “I never had one hairwith as much brightness as now, not even in adolescence.”

From then on, she replaced everything that was in her bathroom and learned to scour the internet to discover natural producers and beauty salons in the same line – she guarantees that she does! The last product she managed to let go of (still partially) was the mascara to eyelashes. “It was hard to find natural brands with the same lengthening effect. From time to time, I make use of the conventional one and I will continue like this until I test a natural one with the same action. If not, that’s fine, it’s just a product. I don’t need to be radical.”

The writer makes a connection between the need to use formulas full of chemical ingredients and unhealthy habits. “We often resort to aggressive cosmetics to compensate for a routine that is harmful to our body – since the skin is the first to give the signals. If you value your natural beauty and take care of your overall health, cosmetics don’t have to be so power.”

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Letícia’s DIY: natural extra shine for hair

Ingredients

1/3 cup. (tea) vinegar 2/3 cup. (tea) of water

Method of preparation

Mix the two in a spray bottle and apply to the entire length of the hair, still in the shower. Let it act for a few minutes and rinse.

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