10 Top Brazilian digital influencers and what their lives are like outside of social networks

Brazil is the second country in the world where people spend the most time watching videos over the Internet. And the reflection of this, of course, is an increase in the number of companies linked to the production of digital content.

Therefore, vloggers and youtubers they gain new followers and assume important roles in the relationship between brands and consumers, as they promote the sales of certain products or services — hence the fact that they are known as digital influencers.

O Incredible.club brings the 10 main and most relevant influencers in the country separated by area of ​​activity, nominated for the Digital Influencers Award 2018. And how bonus we bring a blogger who revealed to us what life is like on and off social networks. Check out.

Kimberli Carvalho, known as Kim RosaCuca, lives in Curitiba (Paraná) is a blogger and youtuber. Initially, she created a blog to publicize her work as a makeup artist and hairdresser, her areas of training.

Since 2014, she has had a YouTube channel and produces makeup and beauty videos, including teaching her followers how to create their own. kit of makeup.

Passionate about food and the DIY theme, Kim reproduces in a fun and ‘sloppy’ way, crafts and quick and economical cooking recipes that can be made using the ingredients we already have at home.

She is the author of the book “It’s not a fairy tale”, a work in which she shares her most intimate moments, lived in childhood, adolescence and tells about encounters and disagreements in adulthood.

Kim, in addition to being famous on YouTube, has a lot of popularity on her profile on Instagram and has more than 3 million followers. There, it makes publicity, announcing promotions of a chain of pharmacies with coverage in the South of the country, and also of other partners, promoting sweepstakes at a national level for greater engagement of its followers.

Taciele is a resident of Itapetininga (SP) and has been sharing videos since 2009 about fashion, beauty, travel and decoration. In 2017, she saw her routine transformed as she became the mother of Alicia, her first child.

With more than 5 million followers on her YouTube channel, Taciele shows the ‘real life soap opera’, the moments lived with her husband and daughter. Because of this, she receives the affection of her followers who reveal how much the videos were useful, important and impacted their lives.

The catchphrase spoken at the beginning of the video, “Hello, girls and boys!”, originated the title of her book, released in 2016. The work shows unpublished photos of Taciele and reveals details of her life.

In addition to the YouTube channel, Taciele has a website and profiles on other social networks. O Instagram, for example, is a work tool in which it advertises its sponsors’ products and services. It recently announced a partnership with a chocolate manufacturer.

Felipe Mendes Castanhari is a youtuber and digital influencer who created ‘Canal Nostalgia’ almost 11 years ago. In 2016, he was part of the list of the 30 most promising young people under the age of 30 in Brazil, chosen by Forbes Magazine.

Felipe took a 3D animation course in San Francisco (California), where the teachers were animators from renowned studios such as Pixar and disney🇧🇷 All this gave him the baggage and knowledge to produce successful and animated videos on his channel.

O youtuber he always believed in the idea of ​​the channel and even refused job offers and went through many financial difficulties at the beginning of his career. But little by little, he was attracting more and more publicity and followers.

Today, ‘Canal Nostalgia’ is one of the largest on YouTube with more than 12 million subscribers, being highlighted by the quality of the videos that value the veracity of the information with specialized consultants who review all the content before being published.

The success is so great that the toy manufacturer Estrela recently launched a board game about knowledge of films and series called ‘Nostalgia — o Jogo’, signed by Felipe.

Paula has been a presenter, since last year, of the Nat Geo Lab program, which makes learning science simple and fun with experiments to be done at home.

She is also a content creator on YouTube and has a profile on Instagram with millions of followers, in which it discloses its sponsors. One of them is a major brand of hair care creams.

Since 2014, on her YouTube channel, Paula has been spreading good ideas and sharing “Do It Yourself” tips, cooking and beauty that serve as a source of inspiration for her almost 4 million subscribers.

The gaucho Daniel Ferretto, better known as Professor Ferretto on social networks, conquered millions of followers teaching Mathematics in a fun and enjoyable way.

The exhausting day to day as a teacher in six different schools made Daniel look for new opportunities. It was then that he decided to work as a federal police officer. In this new profession, he was not satisfied and missed his teaching days.

Until he decided to go back to teaching. And, as he is passionate about the exact area, he decided to record videos on YouTube to disseminate their knowledge and thus simplify Mathematics for the public.

Today, Professor Ferretto is considered the biggest Mathematics influencer in Latin America, with more than 2 million subscribers to his YouTube channel.🇧🇷 A digital influencer and entrepreneur, he has a website where you can purchase his courses and a blog where he teaches Mathematics from basic to higher levels.

The ‘Spare Me!’ channel has more than 3 million subscribers and deals with financial education in a relaxed and theoretical way. The person responsible for the channel is journalist Nathalia Arcuri, who assumes that, in her personal life, she is an economic person by nature. So, she decided to share her good habits with money to transform the financial lives of Brazilians.

Before creating the first financial education platform, Nathalia faced many obstacles, such as prejudice and the discouragement of people close to her who did not welcome the idea of ​​her resigning from a consolidated job, as a special reporter for an open TV channel to become an entrepreneur and produce innovative content on the Internet.

As a result of her success, Nathalia received several awards, one of the most outstanding being the Comunique-se Award for the best economic journalist in the written media category.

Beyond the scope of YouTube🇧🇷 Nathalia wants to continue to impact the lives of as many people as possible through her book, social networks, a blog and radio appearances.

On Youtube for 5 years, Tata Pereira’s culinary channel has been a success with more than 4 million subscribers and about 900 videos posted.

Tata shares recipes in a practical and humorous way and even shows his family routine. Even in the celebration of 2 million subscribers on YouTube, she invited her husband to cook with her while answering questions from her followers with a lot of sympathy and humility.

Tata’s Instagram profile is full of delicious recipes and has attracted more and more followers and business partners — such as a famous cleaning products brand — who invest in the youtuber’s social networks to increase the visibility and reach of their brands.

Niina Secrets is the name of a YouTube channel created by Bruna Santina Martins, which gives beauty tips, makes makeup tutorials and product tests.

Bruna also has another channel, called Niina Vlog, in which she shares trips and other interesting experiences starring her.

Always connected to social networks, it releases new videos from Monday to Friday at the same time on its two YouTube channels.

With a sweet and spontaneous way of being, he conquered millions of followers and in the face of this success, many brands made partnerships launching products such as shampoos, conditioners and a lipstick, all with the signature Niina Secrets.

Biologist and presenter Richard Rasmussen has been posting videos on YouTube since 2016. Fearless, he faces the greatest challenges, even risking death in front of wild animals.

His adventures earned him the book ‘The Wild Amazon by Richard Rasmussen’, which features Richard and his team, who spent six months in the region recording images of this territory that, in some places, is almost unexplored.

In his videos, Richard talks about different species of animals and shares hilarious moments with others. youtubers such as Caio (from the Ana Maria Brogui channel) and Júlio Cocielo — from Canal Canalha.

Richard is very popular throughout Brazil and due to this fame, he is sought after to promote several brands on his social networks, most of which focus on organic food and veterinary products.

Physician and writer Drauzio Varella broadcasts content on his social networks about health and social issues with the unquestionable credibility that has been built throughout his career.

On YouTube, the platform where Dr. Drauzio has been around for almost 8 years, his profile has millions of subscribers and is very successful. Proof of this is that the Drauzio Varella channel recently won the gold plate (YouTube award for those who reach 1 million subscribers), so desired in the world of youtubers.

The performance of Dr. Drauzio is not limited to social networks. He is currently directing a project in the Amazon region to study plants that may be effective in treating cancer and fighting bacteria. In addition, Dr. Drauzio travels all over Brazil with his lectures that are real alerts to public health problems.

Carolline Borges is a blogger, is 34 years old and lives in Araçatuba, São Paulo. She has a degree in Fashion and .

He took his first steps on the Internet through his blog 11 years ago, at a time when Facebook and Instagram were not yet as popular as they are today.

Caroll, as she is called on and off social media, believes that today, to be a digital influencer, it is not enough to have a camera, makeup and beautiful clothes….