Discover the Afropaty Style: Empowerment Beyond the Barbie Aesthetic

Being vain, wearing designer clothes, and enjoying a high standard of living are often associated with the classic “preppy girl” stereotype, typically depicted as young, blonde, and white in audiovisual media. However, with the social ascension of Black women, the concept of “afropaty” has emerged, going beyond aesthetic standards and consumerism.

What Does It Mean to Be Afropaty?

Afropaty refers to Black women who embody a high standard of living and self-confidence. Also called “Preta Patrícia” or “petricinha” (a term for Black “patricinhas” or preppy girls), this movement symbolizes the social progress of Black women, who are now occupying spaces traditionally dominated by white people.

The term has its roots in the English expression “Black American Princess/Prince” (BAP), used to describe Black individuals from economically privileged backgrounds in the United States. In Brazil, the afropaty movement represents the aesthetic, financial, professional, and intellectual empowerment of Black women, achieved through education and work as a means of transforming their realities.

Characters like Hilary, Vivian, and Ashley Banks from *The Fresh Prince of Bel-Air*, Dionne Davenport from *Clueless*, and artists such as Beyoncé, Rihanna, Cardi B, and Nicki Minaj are notable inspirations for this movement in the U.S. In Brazil, figures like Taís Araújo, Iza, Ludmilla, Camilla de Lucas, and Monique Evelle lead as prominent examples.

This movement is also represented in music. Artists like Mc Taya and Mc Carol, known as “Pretas Patrícias,” have songs celebrating the rise and ownership of spaces and items that were previously considered exclusive to white women.

Is It Possible to Be a Preta Patrícia in Brazil?

According to the 2019 National Household Sample Survey (PNAD) conducted by IBGE, 56% of Brazil’s population identifies as Black, with Black women making up 28%. Despite being the majority, Black individuals still face systemic discrimination and inequality, which hinders their socio-economic advancement.

So, is afropaty an elitist movement? While it involves a financial element, it also represents the desire for empowerment, independence, and the pursuit of rights historically denied. Afropaty celebrates not just material success but also intellectual growth, self-love, and the creation of opportunities to thrive.

How to Build the Afropaty Aesthetic

Beyond its symbolic significance, afropaty is also an aesthetic statement. It celebrates individuality and makes political use of fashion and hairstyles. Designer clothes symbolize status, while natural and styled hair represents resistance and self-acceptance.

Here are five attributes of afropaty style to help you embrace this aesthetic:

1. Hair Style

From natural curls to braids, straightened hair, or lace wigs—with or without baby hairs—hair is a powerful symbol for afropatys. It reflects individuality and strength in a society that often imposes narrow beauty standards.

2. Diversity of Styles

The afropaty style draws inspiration from various trends, including the baddie look, streetwear, and 90s fashion. This diversity allows for creative expression and personalization.

3. Trendy Fingernails

Stiletto nails, popular among artists, communicate boldness and elegance. Whether minimal or adorned with intricate nail art, they add flair to any look.

4. Afro Prints and Accessories

Afro-inspired prints and accessories, such as turbans, honor African ancestry and culture. Supporting these styles also promotes Black-owned businesses, contributing to the “Black Money” movement.

5. Defined Makeup

Well-crafted makeup, such as ombré lips, bold brows, and accentuated eyes, enhances natural beauty. Whether bold or subtle, afropaty makeup exudes confidence and sophistication.

Now is the time to embrace the afropaty aesthetic! Use the following examples as inspiration to find your own style.

25 Afropaty Looks to Inspire Your Inner Diva

Here are 25 afropaty-inspired looks to help you create a unique style:

Revive the 90s
Rock yellow plaid for a bold statement
Layer a slip dress over a blouse
Incorporate ripped jeans for an edgy vibe
Blend comfort with streetwear
Prioritize style and comfort
Embrace Barbie-inspired aesthetics
Add soft pink tones for a delicate touch
Pair bold colors with sleek designs
Keep it classy and elegant
Highlight bold pink pieces
Mix polka dots with pastel pink
Experiment with vibrant prints
Layer with chic overcoats
Add charm with faux fur
Embrace casual comfort
Make a statement with faux fur accents
Explore traditional designs
Adopt neutral tones for versatility
Mix and match different styles
Combine sporty and casual elements
Create looks ideal for casual outings
Coordinate with bold makeup
Embrace your best version
Own your unique style!

Watch the following videos for a deeper dive into the afropaty lifestyle and aesthetic.

Afropaty Beyond Fashion

Explore the essence of afropaty through these videos that showcase makeup tutorials, hairstyles, and the overall attitude of the movement.

Community and Sorority

In this video, Bia Florent discusses what it means to be an afropaty, exploring the concepts of community and sisterhood, and offers tips on accessorizing.