70 Digital Marketing phrases to help you win over your audience

Good content is the best sales tool in the world.

Marcus Sheridan

Content builds relationships. Relationships are based on trust. Trust generates revenue.

Andrew Davis

Capturing someone’s attention and being heard in the midst of this torrent of information is the biggest challenge in contemporary marketing.

Adele Revella

Digital marketing needs a strategy, it’s not just publishing and believing it will work.

Build relationships before building leads.

What information consumes is pretty obvious: the attention of the receiver. Abundance of information creates poverty of attention.

Herbert Simon

People may forget what you said, but they will never forget how you made them feel.

Carl W. Buehner

The best kind of marketing is the one that doesn’t look like marketing.

Tom Fishburne

Don’t build links. Build relationships.

Rand Fishkin

In Digital Marketing, the quality of your content is more important than the quantity of posts.

Companies that used to use the media to deliver information have now become the media themselves.

Andrew Nachison

It’s not just posting, it’s also relating, responding, solving and being present in your customers’ lives.

The best way to sell something is to show how important it is to your audience.

In the last 10 years companies have been trained to use different media, but digital marketing is becoming the umbrella of everything.

Larry Weber

It’s not just publishing more, it’s doing it by mastering what you’re doing that will make a difference.

Your job is to captivate people, selling solutions is just a consequence.

Business has only two functions – marketing and innovation.

Milan Kundera

Content first captivates and presents a solution to then turn into sales.

What people don’t understand is that digital marketing is construction. Results do not come immediately.

Satisfying customers is no longer enough: you have to delight them.

Philip Kotler

It’s the dissatisfied customers you need to pay more attention to in the digital world.

Continue with the constancy of the good work and the results will come.

Great marketers tell stories.

Seth Godin

Marketing is a mental war. It’s the ideas in people’s heads that determine whether a product will succeed or not.

All Ries

Digital marketing talks to people and exchanges experiences to become better and better.

To compete with the vast amount of information online, you have to do your best work.

Stop selling. Start helping.

Zig Ziglar

Making promises and keeping them is a great way to build a brand.

Seth Godin

If before the competition was as far as the customer’s vision reached, today access to information is unrestricted.

Guilherme de Bortoli

The objective of marketing is to know the consumer to the point of offering exactly what he needs.

Great marketing makes people feel the need to consume whatever you are selling.

The best way to persuade people is with your ears – by listening to them.

Dean Rusk

There are countless ways to build a list, but trust is what builds relationships.

Hunter Boyle

Don’t be afraid to be creative and experimental with your marketing.

Mike Volpe

Create content that answers questions and solves problems.

Aaron Agius

The digital marketing professional has an obligation to always update himself because new tools appear every day.

Metrics are your guides to understanding where to go with your work.

First understand consumer behavior, then the platform algorithm.

Listen to your customers and seek to improve your strategies based on what they tell you.

When your audience is engaged, it means that they have found the solution to one of their problems in your content.

Create desire in your audience by showing them how you can fulfill it.

Digital marketing is essential for every business that wants to grow, whether small or large. It’s a way to establish a conscious relationship with your audience.

Today, those who are not on digital will not be seen, let alone remembered.

To create great content, find out who will consume it and where it will be released.

Those who don’t analyze data, never learn what can be improved.

Without relationships, digital marketing becomes just more of the same that doesn’t generate brand awareness.

Clear thinking becomes clear writing: one does not exist without the other.

William Zinsser

Creativity and authenticity are what make your content really deliver.

Innovation and creativity move the digital marketer every day.

Be authentic and seek to bring your audience something they have never seen before.

The marketing work is never done. It’s about continuous movement. We have to keep innovating every day.

Beth Comstock

The best result does not come first in digital marketing. It is a hit and miss game. The important thing is persistence.

You need to position yourself on social media, but it is your audience that will determine whether you are right or not.

A brand that appears just for the sake of appearing will be forgotten like the others that don’t even try.

What matters is the content of value, don’t keep doing more of the same.

Make the customer the hero of your story.

Ann Handley

Your brand’s reputation is built every day and it needs to relate to your audience.

The interesting thing about averages is that they hide the truth very effectively.

Avinash Kaushik

There is no magic formula to take off in digital marketing, it takes a lot of study and a lot of work.

Speak to your audience in their language about what’s on their hearts.

Jonathan Lister

Content is not the king, it is the kingdom.

Lee Odden

Before selling, you need engaged people who believe in your work.

Everyone is a potential customer if you have the product or service that can cure their pain.

When creating content, be the best answer to what people are looking for on the internet.

Andy Chrestodina

Content marketing is a commitment, not a campaign.

Jon Buscall

Create something people would like to read, share and consume.

Use digital marketing to anticipate your audience’s needs.

Always update yourself or the digital marketing you produce will be as outdated as offline.

In today’s world, people are either connected or sleeping.

Janice H. Reinold

Our job is to connect with people to interact with them in a way that you leave them better than you found them.

Seth Godin