14 Comics About How Clothes Can Look Different From Ad Campaigns On Real Bodies

Women’s clothes and shoes often look amazing in advertisements. The pieces fit perfectly and it seems that you just need to buy it and it will look exactly the same on you. But behind it all, there is impeccable photographic work, models with “perfect” bodies posing inside a studio where there is no wind and no dirt. However, when we try on the clothes the harsh reality hits and it seems that we are wearing something completely different from the advertisement.

We, from awesome.club, we decided to portray this reality in lighthearted comics where clothes look great on models in online stores, but when they arrive they disappoint. In the illustrations on the left, our artists have drawn how the pieces look in photo shoots and, on the right, how they look in real life. In the end, one bonus still awaits you — a comic that is very elegantly composed, but not very comfortable. Check out!

Do you prefer to buy clothes online or in physical stores? Has it ever happened to buy a piece and when you tried it on it was nothing like the ad? Tell us in the comments section.