13 New Beauty Trends Followed by Influencers (Spoiler: Six-pack abs are out of style)

Apparently, the beauty industry is determined to cheer us up: in recent times, the fashion world has been betting on simplicity and naturalness. Brows no longer have to be perfectly shaped, eyelashes don’t have to be super long and it’s no longer necessary to dry nail polish under a lamp. The truth is that fashionistas still have something to surprise us with.

like the awesome.club closely follows trends, I couldn’t wait to share with you, the reader, the highlights of the moment when it comes to style. Follow:

For some time now, natural eyebrows have been on the rise, with a shape, color and length closer to naturalness. But it is essential that they are well cared for and perfectly aligned. You can use a special eyebrow gel or try a long-acting “fixator” to leave the hair in the ideal position.

Unusual, daring, extravagant, doll-like look: all these can characterize hair with shades of purple. Until recently, the color could surprise many people, but the truth is that it guarantees a unique look and celebrities prove it. The big advantage is that the shade matches hair of any texture or length.

The “tanquinho” belly is no longer so in vogue. Bloggers, celebrities and anonymous Internet users have been posting photos with the hashtag #abcrack, which means something like “abdominal crack”. Instead of a stone-like abdomen, they began to exhibit a clearly drawn vertical line. To achieve the effect, you need to maintain a healthy diet, do exercises aimed at that part of the body and, of course, have a genetic predisposition.

The model Emily Ratajkowski has a very marked vertical line on her stomach. On social media, she is always calling attention to her good shape. For many, Emily was largely responsible for spreading the trend.

Makeup artists have been betting heavily on draping, a technique that contours the face with blush. It’s not difficult to learn how to reproduce it: you’ll need two colors of blush (for example, one warm and one cold, or one lighter and one darker). One of the colors must be applied shading the cheekbones, and the second, on the lower part, with the help of a soft brush. The idea is to obtain a delicate, almost imperceptible transition. The technique of draping can be used with any blush.

Nowadays, it is relatively common to see people with freckles being proud of the characteristic, without trying to hide the marks. And among those not contemplated by nature with freckles, there are those who don’t sit idly by and resort to makeup to guarantee theirs. And if some are limited to the use of pencils, others go further and tattoo freckles. The result, by the way, is quite natural.

The less traditional way to wear diamonds is by inserting one into the skin of the finger. It is a procedure done in a matter of minutes: a titanium plate is placed through a small incision and the jewel is fixed in the plate. It’s beautiful, but it has disadvantages: firstly, the accessory can get accidentally screwed up, injuring the skin. In addition, when used in place of an engagement ring or alliance, a possible separation can end up leaving a scar.

By the way, today it is possible to implant a precious stone in any part of the body. The procedure is called a microdermal piercing. Many women have piercings styled in the neck, collarbone, cleavage and wrist area. Among the most common applications are those under the eye, creating a “frozen” tear effect.

Full of dramatic and retro effect, short bangs confidently enter the list of current trends, in the best Audrey Hepburn style. They do not require special fixing techniques, keep the design longer and even give a more youthful look. It is not surprising that in some places they are called “children’s fringes”. You can bet on dense, straight or bolder bangs.

Stretch marks are seen as a huge problem by many women. While some are not bothered by them, others struggle desperately to at least mitigate the marks. Tattoo artist Rodolfo Torres, from São Paulo, developed a technique to disguise stretch marks, by filling in the lighter lines of the scars with skin-colored ink. The idea is that the pigment mixes with the original color of the fabric. And stretch marks really are much more discreet: after healing, the skin gains a more uniform tone. The effect is really impressive.

Speaking of which, Rodolfo also invented a method to camouflage bags under his eyes.

Grays are for showing off, not hiding. Initially, gray tones were on the rise; then metallic ones and ice blonde. Now, gray is everything. And while dark-haired people have to go through a complex bleaching process to get the effect, those with gray hair can just highlight it with a soft tint. In support of the trend, the famous stylist Jean-Paul Gaultier viralized the hashtag #grannyhair, i.e. “granny hair”.

As a source of inspiration, you can check out this page, which is dedicated to spreading the beauty of natural gray hair. It is clear that gray strands suit women of any age, with any hair length.

Another new trend is having a “model navel”. They say that there is an ideal navel model, which, when oval and vertical, would be able to enhance the silhouette. The plastic operation to beautify the navel is called omphaloplasty and has won fans.

At last, the world has woken up to the beauty of natural eyelashes. Natural care, without the use of false threads, is increasingly popular. Castor oil, grape seed oil and aloe vera are great for eyelash care. And there is still the call lifting of keratin, which guarantees curvature and vibrant and natural color, in addition to nourishing with essential vitamins for strengthening the threads.

Professional manicurists have started to introduce these products among their clients. They are odorless and hypoallergenic powders, applied to the nail plate, dispensing with the use of UV light bulbs. The coverage can be used for up to a month and guarantees a beautiful effect.

Day after day, matte textures lose relevance. Today, “wet” effect makeup, giving the impression of wet hair, eyes and lips, is dominating editorials and catwalks. It would be a great idea to buy a glowing highlighter to make your face look much more on-trend.

Have any current trends caught your eye? Leave a comment with your impressions of today’s fashion!