Know ALL the Meanings of Pink – Is it just femininity?

When you think of pink, what comes to your mind? It is possible that the first association is for the female audience, especially for children. This is a connection that ended up being established over time in a cultural way. But it is necessary to know the real meaning of the color pink. And so to understand, it doesn’t matter if you’re a man or a woman, we all have complete freedom to use the color we want. And believe me, the pink shade has more positive characteristics than many people think. Want to know the attributes of this delicate tone? See below.

The meaning of the color pink

There is a wide variety of shades within this color. And depending on the tonality the meaning may change slightly. The lighter ones, for example, are left with the representation of love, tenderness and cuteness. The darker tones are linked to seduction and sensuality – that is, they are more intense.

Generally speaking, of all the meanings of the color pink, the strongest is its association with romanticism. Even many superstitions recommend spending New Year’s using this tone, if you want the following year to be filled with unforgettable loves, tenderness and companionship, betting on the power of pink energy is essential.

The cultural issues that only girls can wear this tonality is not correct. This color is very associated with femininity and for that reason, women are the ones who use it the most. However, this is not a rule! Although society has imposed this thought in some way, the color pink will attract positive and good energies for both sexes. And who doesn’t want all that, right? So everyone should feel free to use this tone.

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The color pink and human psychology

The meaning of the color pink often resembles the female audience. Love, romanticism and fantasy are some of those characteristics that are generally more associated with women than men. And this idea, which was created culturally, was impregnated in society until the present day.

Therefore, it is a color widely used by brands that are aimed at the female audience – both for children and for adult women. The same goes for sensuality and protection – the latter especially useful for health brands, such as sanitary napkin packaging.

The concept of purity and innocence is best used with children in mind. Most of the toy industry enjoys this feature, as do products for teenage girls. Examples of this? Barbie doll and Capricho Magazine, respectively.

Check out other companies that also bet on meaning of the color pink for creating your logos.