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7 best vegan foundation brands for conscious makeup

The cosmetics industry is also changing the way it produces its products, seeking to cater to consumers who are adept at veganism – a lifestyle that aims to protect animals and biodiversity. So, know what a vegan foundation is and get to know the best brands to bet on a makeup full of advantages.

What is a vegan base?

The vegan base has no raw material of animal origin in its composition. Besides being cruelty free, this means that the product is not tested on animals. Despite this, not every vegan base is natural and may contain harmful synthetic substances in its formulation.

Best vegan foundations for animal cruelty-free makeup

Next, check out the 7 best vegan foundations, their characteristics and opinions from users who have tested the products. Check it out:

1. Dalla Make-up Matte Effect Vegan Foundation – $

Dalla’s foundation is suitable for those with oily skin, as it is oil-free, which promotes a matte, dry finish with high durability and coverage. In addition, the product has a great cost-benefit, being very advantageous for those looking for a good base with a price that fits in their pocket.

“My skin, by the way, was without anything, just with facial moisturizer that I normally use. Here with the foundation with good coverage, a good uniform, it doesn’t give that feeling of heavy coverage, it doesn’t give that feeling of plastered coverage. On the contrary, that foundation with a little higher coverage, but comfortable that you can use even during the day.” – Beauty Tour Review

2. Max Love Vegan Matte Foundation – $

Max Love was not left behind and also launched its vegan base. The product has high coverage and pigmentation with homogeneous coverage to cover blemishes and imperfections. Furthermore, it can be used on any type of skin, especially oily ones, as it is formulated without oils.

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“For me, it worked out great, I was surprised. It’s really high coverage, but it doesn’t have that plaster, that hard thing on the skin, you know? When I look in the mirror, I really see that I have makeup on, that I have foundation, so it’s not like a second skin. I thought it was great, it is super approved, I was very surprised!” – Blog Dani Castro

3. Vegan Foundation Matte Frederika Make – $$

If you are one of those who love makeup that leaves the skin looking natural, Frederika’s foundation fulfills this proposal well. According to the brand information, the product guarantees high coverage, a velvety effect and a professional matte finish. The foundation also helps to control oiliness and excess shine on the skin, making it perfect for everyday makeup.

“I thought it held the oil very well, here on the nose it is almost not oily, on the forehead and around the mouth either. Due to the texture of my skin, I thought it would make a lot of difference because it is a drier foundation, so I was afraid of that. But after all, she scored what bases usually score. You can bet on this Frederika Make foundation because it works really well!” – Helen Shawanny

4. Vizzela Oil-free Vegan Liquid Foundation – $$$

Vizzela is a Brazilian vegan and cruelty free cosmetics company that supports biodiversity. And, of course, it has one of the best bases on the market to meet the supporters of this lifestyle. The product promotes a velvet hd finish, that is, it leaves the skin velvety with a very natural effect, even though it is necessary to build more layers to leave the skin the way you like it.

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“My big issue with dry high coverage foundations is that I think the coverage doesn’t look pretty, it looks like cement, that hard, rigid thing on the skin. I don’t like heavy, dry foundation, but it’s an excellent foundation, one of the best I’ve tested in terms of beauty and coverage in a long time.” – Lu Ferraes

5. Vegan Face Beautiful Liquid Foundation – $$$

Face Beautiful innovated and created a vegan base with hyaluronic acid in its formula. This asset has moisturizing properties and helps in skin rejuvenation and elasticity. In addition, the product fulfills its main objective: it promotes high coverage, a matte effect and a smooth finish without weighing down the skin.

“I found its texture to be quite dense even for a liquid foundation. I liked the texture of it and how it behaved on my skin with the kabuki brush, with the sponge I didn’t like it. Suddenly, if we apply it with a brush and finish it with a sponge, it can be beautiful. But it really has a high coverage, my blemishes are more evident and it covered up well. It’s well worth the investment, it’s a good base!” – Lay Jesus

6. Vegan Liquid Foundation & O Boticário HD Plaster Concealer – $$$

O Boticário is another Brazilian cosmetics company known for the quality and diversity of its products. Regarding the foundation, the brand guarantees velvety coverage, oil control without cracking and drying the skin. In addition, it disguises pores and has protection against blue light.

“I spent 10 hours with the foundation and it turned out to be drop-dead gorgeous, people! You guys don’t understand how in love I am with this foundation. Oh my goodness, I’m in love and it’s vegan, it was too much to be true and it is true, yes!” – Marcela Cameirao

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7. Natura Una Matte Vegan Foundation – $$$$

If you wear makeup daily and suffer from oiliness and shine on your skin, this foundation by Natura Una can solve that little problem. The brand guarantees that the product reduces oiliness and evens out the skin tone. Plus, it has SPF15 and UVA protection to protect your skin from damage caused by sun exposure.

“It is really approved! If you are looking for a foundation for everyday use, that you feel more light on your face, but want that coverage and still do a continuous use treatment against excess oil, it is perfect!” – Camila Rodrigues

Now that you’ve met the best brands of foundation, enjoy and check out other vegan makeup items to compose your makeup bag.

Erika Balbino

Graduated in Letters and post-graduated in Digital Journalism. Passionate about books, plants and animals. She loves to travel and research other cultures. She writes on a variety of subjects, especially health, wellness, beauty and behavior.

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