30 Steve Jobs phrases to be inspired by the entrepreneur – 42 Phrases

Design is function, not form.

I traded all my technology for an afternoon with Socrates.

For me, there is nothing more important in the future than drawing. It is the soul of all that is created by man.

Don’t let the noise of others’ opinions drown out your inner voice. And most importantly, have the courage to follow your heart and your intuition. They somehow already know what you really want to become. Everything else is secondary.

If today was the last day of my life, what would I want to do today? If the answer was “No” many days in a row, I knew I needed to change something.

Innovation distinguishes between a leader and a follower.

Sometimes when you innovate, you make mistakes. It’s best to admit them quickly, and move on to improve your other innovations.

Be a quality parameter. Some people are not used to an environment where excellence is expected.

Focus on saying no. People think focus means saying yes to the thing you’re focused on. In fact, it means saying no to hundreds of other good ideas out there.

People turn on the television when they want to turn their brains off.

Remembering that you are going to die is the best way I know of to avoid the trap of thinking we have something to lose. You are already naked. There is no reason not to follow your heart.

You can’t just ask consumers what they want and then try to give it to them. As soon as you can build this, they’ll want something new.

People don’t know what they want until you show it to them.

Stay thirsty, stay naive.

Nobody wants to die. Even people who want to go to heaven don’t want to die to get there faster.

Being the richest man in the cemetery doesn’t matter to me… Going to bed at night, saying we’ve done something wonderful… That’s what matters to me.

I was worth over $1,000,000 when I was 23, and over $10,000,000 when I was 24, and over $100,000,000 when I was 25, and it wasn’t that important because I never I did it for money.

We don’t get a chance to do many things, and each one must be really excellent. Because this is our life. Life is short, and then you die, you know? And we all choose what to do with our lives. So it better be really good. It better be worth it.

Quality is more important than quantity. A plate goal is better than an ugly goal.

Focus is on saying no.

It’s better to be a pirate than a sailor.

You have to say no to a thousand things to be sure that we are not on the wrong path or trying to do too much.

I want to put a mark on the universe.

I’m convinced that about half of what separates successful entrepreneurs from unsuccessful ones is sheer perseverance.

My job is not to go easy on people. My job is to make them better.

You can look at a mistake as bullshit to be forgotten, or as a result that points in a new direction.

It makes no sense to look back and think: I should have done this or that, I should have been there. Does not matter. Let’s invent tomorrow, and stop worrying about the past.

Do you want to spend the rest of your life selling sugar water or do you want a chance to change the world?

My business model is the Beatles. They were four guys who could control each other’s negative tendencies. They balanced each other out, and the whole was greater than the sum of the parts. This is how I look at business: great things in terms of business are never done by one person. They are made by a team of people.

You can’t connect the dots looking straight ahead; you can only turn them on looking back. So you have to trust that the dots will connect someday in the future. You have to trust something – your instinct, destiny, life, karma, whatever. This approach has never disappointed me, and it has made all the difference in my life.